Goldtag is shaping the future with alternative investments
In the Press · September 8, 2025
Goldtag, one of Turkey’s fastest-growing fintech startups, has reached 2.2 million active users in a short time. The company is made up of a young, dynamic 24-person team founded by Co-Founder and CEO Dolunay Sabuncuoğlu, CTO Mümtaz Torunoğlu and COO Emre Elvan.
Goldtag makes investing in gold, silver and platinum easier through its mobile app. Its social finance model lets users collect contributions to their savings at events such as weddings, birthdays and “gold days”.
Vision and diversification plans
The company plans to add agricultural commodities, energy products and renewable energy investments to the platform. Sabuncuoğlu describes their goal as “making alternative investments accessible to everyone”.
The round closed in 12 business days
Goldtag completed its $10M funding round within 12 business days. The round, led by RePie Portföy, was also joined by Inveo Portföy, Turkcell, Colendi and Finberg.
Blockchain and tokenization
The company is working intensively on tokenization technologies, aiming to give users a more transparent experience by tokenizing precious metals.
The Goldtag Corner project
The project will make it possible to physically withdraw gold or silver bought digitally.
B2B strategy and growth
Reaching a potential pool of 24 million users through its integrations with Paycell, Papara, Hepsipay and other payment platforms, Goldtag has signed agreements with two unicorn companies as part of its goal to expand into the MENA region.
Source: Fintech Time
